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Creating a face-name association

  • Select a distinctive feature of the face (nose).
  • Select a word or phrase that sounds like the name (con rat for Conrad).
  • Create an interactive image linking the distinctive feature with the keyword(s) (a man in a prisoner’s uniform — con — rides a rat that slides down the nose).

To remember the name on seeing the face again, you must:

  • Identify the distinctive feature that you used when encoding (nose).

To use a strategy effectively, you need to understand why it works, how it works, when it works and when it doesn’t.

For example, all students take notes — not everyone knows how to do it well. Research into the effectiveness of note-taking has found — surprise, surprise — that sometimes note-taking helps you remember information, and sometimes it doesn’t1.

In the education world, fixed mind-set is usually contrasted with growth mind-set. In this context, fixed mind-set refers to students holding the idea that their cognitive abilities, including their intelligence, are set at birth, and they just have to accept their limitations. With a growth mind-set, however, the student recognizes that, although it might be difficult, they can grow their abilities.

A growth mind-set has been associated with a much better approach to learning and improved academic achievement, but new research suggests that this difference has been over-stated.

Distributed practice more effective than massed practice

It has long been known that spacing practice (reviewing learning or practicing a skill at spaced intervals) is far more effective than massed practice (in one heavy session). An interesting example of this comes from a study that aimed to find the best way of teaching postmen to type (this was at the request of the British Post Office). The researchers put postmen on one of four schedules:

I’ve discussed on a number of occasions the effects that stereotypes can have on our cognitive performance. Women, when subtly reminded that females are supposedly worse at math, do more poorly on math tests; African-Americans, when subtly reminded of racial stereotypes, perform more poorly on academic tests. And beliefs about the effect of aging similarly affect memory and cognition in older adults.

Children’s understanding, and their use of memory and learning strategies, is a considerably more complex situation than most of us realize. To get some feeling for this complexity, let’s start by looking at a specific area of knowledge: mathematics.

Children's math understanding

Here’s a math problem:

Pete has 3 apples. Ann also has some apples. Pete and Ann have 9 apples altogether. How many apples does Ann have?

This seems pretty straightforward, right? How about this one:

What is a tip-of-the-tongue experience?

The tip-of-the-tongue experience (TOT) is characterized by being able to retrieve quite a lot of information about the target word without being able to retrieve the word itself. You know the meaning of the word. You may know how many syllables the word has, or its initial sound or letter. But you can’t retrieve it all. The experience is coupled with a strong feeling (this is the frustrating part) that you know the word, and that it is hovering on the edges of your thought.

The role of melody in helping recall

The most obvious connection between language and music is that music can be used to help us remember words. It has been convincingly shown that words are better recalled when they are learned as a song rather than speech - in particular conditions.

"Consolidation" is a term that is bandied about a lot in recent memory research. Here's my take on what it means.

Becoming a memory

Initially, information is thought to be encoded as patterns of neural activity — cells "talking" to each other. Later, the information is coded in more persistent molecular or structural formats (e.g., the formation of new synapses). It has been assumed that once this occurs, the memory is "fixed" — a permanent, unchanging, representation.

In general, the weight of the research evidence suggests that college students tend to have a poor sense of how prepared they are for testing, and having been tested, they have a poor sense of how well they did! (This, of course, is even more true of younger students).

Does it matter?