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I’ve discussed on a number of occasions the effects that stereotypes can have on our cognitive performance. Women, when subtly reminded that females are supposedly worse at math, do more poorly on math tests; African-Americans, when subtly reminded of racial stereotypes, perform more poorly on academic tests. And beliefs about the effect of aging similarly affect memory and cognition in older adults.

As I said in my discussion of different scripts, the Hellenic languages use the Greek alphabet. Here it is. I’m afraid the table is a little complicated, because (a) each letter has a name, which it’s useful to know, and (b) there are some differences in pronunciation between Ancient Greek (which is still a language that people want to learn today), and Modern Greek.

Difficulty in remembering people’s names is one of the most common memory tasks that people wish to be better at. And the reason for this is not that their memory is poor, but because it is so embarrassing when their memory lets them down.

This isn’t just an issue at a personal level. It’s a particular issue for anyone who has to deal with a lot of people, many of whom they will see at infrequent intervals. Nothing makes a person — a client, a customer, a student — feel more valued than being remembered.

Let me start by saying that if you're healthy and are eating a good balanced diet, there should be no need for you to take supplements. I also want to emphasize that the best way of meeting your body's needs for certain vitamins and minerals is to get them from food. In some cases, for one reason or another, this may not be possible. For example, as a (mostly) vegan, I take iron and B12 supplements, to make up for these deficiencies in my diet. Elderly adults with small appetites may also find it hard to get all the nutrients they need from their diet.

At the same time as a group of French parents and teachers have called for a two-week boycott of homework (despite the fact that homework is officially banned in French primary schools), and just after the British government scrapped homework guidelines, a large long-running British study came out in support of homework.

There is a very common form of forgetfulness that is not really a failure of memory. When we get in our car to drive to place A and find ourselves instead on the road to the more familiar place B, this is not a failure of memory. When we clear the table and find ourselves putting the margarine in the dishwasher or the dirty plate in the fridge, this is not a failure of memory. When we go into a room intending to do one thing and do something else instead, this is not, really, a failure of memory.

On my walk today, I listened to a downloaded interview from the On Being website. The interview was with ‘vocal magician and conductor’ Bobby McFerrin, and something he said early on in the interview really caught my attention.

Stimulating activities

A 5-year study1 involving 488 people age 75 to 85 found that, for the 101 people who developed dementia, the greater the number of stimulating activities (reading, writing, doing crossword puzzles, playing board or card games, having group discussions, and playing music) they engaged in, the longer rapid memory loss was delayed. Similarly, a study2 involving 1321 randomly selected people aged 70 to 89, of whom 197 had mild cognitive impairment, has found that reading books, playing games, participating in compute

In the following case study, I explore in depth the issue of learning the geological time scale — names, dates, and defining events. The emphasis is on developing mnemonics, of course, but an important part of the discussion concerns when and when not to use mnemonics, and how to decide.


The Geological Time Scale

Phanerozoic Eon 542 mya—present

  Cenozoic Era 65 mya—present